ALLIANZ Retirement Campaign|變幻中穩步前行

Ideation | Tagline | Storyboard | VO-Script | Social Media

近年環境轉變急速,令人們制訂計劃的方式亦有所不同。在過去較穩定的年代,只靠單一長期計劃已經足夠應付;但現今環境變幻莫測,長期計劃無法應對突如其來的轉變。因此,近年有更多人相信唯有靈活彈性的對策,才能應付人生和投資上各種突如其來的變化。究竟這種新的規劃思維,如何協助我們無論在順境逆境也能穩步前行?

#Acitive is: 變幻中穩步前行

Key Visual

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Educational Video【靈活應對的規劃新思維】

An Interview Video were filmed with famous influencer Zoe Chan (Founder of Normalchic/ Stylist) to elaborate how the idea of “Slasher” and flexible planning contribute to stabilize the path in this volatile world

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ALLIANZ Income Strategy|捕捉安穩